Serve up smiles by baking a cake with the help of Betty Crocker! There's a reason it's America's #1 Cake Mix brand (based on 52 weeks of Nielsen sales data for dry cake mixes ending 4/05/25). With Betty Crocker Super Moist Vanilla Naturally and Artificially Flavored Cake Mix, all you need is oil, water, and eggs to bring this delectable cake to life. In only a few minutes, you'll have this cake mix ready to bake in the oven. Whip up a Betty Crocker Cake for a dessert table or party food spread. Make vanilla cake part of a baked goods gift basket for friends and co-workers. Or just keep your pantry stocked to serve a slice of sweet happiness, any time. For more than a century, Betty Crocker has been a popular creator of easy, delicious recipes. Today, the Betty Crocker kitchen is still providing convenient, tasty dessert mixes, frostings, and convenient meal options and side dishes.